LuxCreo Unveils New Digital Visual Identity
As we step into the new year, we’re excited to share an important milestone in LuxCreo’s journey: the launch of our refreshed visual identity and updated logo. This update marks a new chapter for our brand—one that reflects how far we’ve come, where we’re going, and the clinicians we’re proud to support every day.
At its core, this evolution is driven by a clear and unwavering vision: a world where doctors are empowered to deliver personalized, high-quality patient care with precision and speed. As digital dentistry continues to advance, LuxCreo has grown alongside it, expanding globally, innovating across workflows, and redefining what’s possible with in-house production. Our new visual identity reflects that momentum.
You’ll notice a more modern, confident look; cleaner lines, refined typography, and a refreshed logo that signals innovation, reliability, and forward motion. While our appearance has evolved, what hasn’t changed is our commitment to clinicians. Everything we build, from smart materials with ActiveMemory™ to end-to-end workflows, is designed to simplify complexity and give doctors greater control over care.
This refreshed identity is more than a new look. It’s a visual expression of LuxCreo’s purpose, ambition, and belief in the future of dentistry where technology works seamlessly behind the scenes so clinicians can focus on what matters most: their patients.
We invite you to explore the story behind our modernized visual identity and see how it represents the next chapter of LuxCreo. The future is bright, and we’re just getting started.